Nelly Korda Merges with Upper Deck in Signature Deal with Landmark Collectibles.
World No. 1 Nelly Korda has also made one more important step outside of the course, accepting an exclusive agreement with Upper Deck that strengthens her position as one of the most influential personalities in modern golf.
Under the agreement, Korda shall be the marquee in the 2026 Upper Deck Golf trading card set, with an exclusive Young Guns card in it, and shall also roll out an exclusive collection of merchandise that follows her journey to the top of the ladies game. It is also significant in terms of the timing as Upper Deck is 25 years old in the production of golf collectibles.
The American star becomes part of an exclusive Upper Deck roster already comprising icons and present stars like Tiger Woods, Collin Morikawa, Rose Zhang and Lydia Ko- a consideration of how the brand is focused on players who make a difference in the sport long after results of the tournament.
According to Masherah, the president of Upper Deck, Korda is the perfect match, and she will be able to engage with the fans and transform the overall culture of golf. He hopes that her international popularity would be a welcome change in the collectibles market and introduce a new perspective to the high-end standards of Upper Deck.
The hype is supported by the on-course resume that Korda has. She became a professional at the early age of 17 years and has been on the Women World Golf Rankings more than 100 weeks, won 21 professional titles, and became a winner of major trophies in 2021 and 2024. In particular, her 2024 season will be remembered due to seven wins with the LPGA Tour, with a five-event winning streak, topped by a major success at the Chevron Championship.
This will be the key to the new memorabilia product of Upper Deck that consists of signed polos, visors and custom-created artwork, and some of them will be commemorating her campaign history in 2024.
Korda felt that the collaboration was attractive to her due to the solid connexion that Upper Deck had with collectors and its history of telling the storeys of athletes in an authentic way. To her, the collaboration is not just about collectibles but it is about building the relationship with the fans across the world.
The memorabilia line is currently being sold and the 2026 Upper Deck Golf trading card set will be sold by Certified Diamond Dealers as well as by major retailers and online at the e-Pack platform of Upper Deck.
